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Name of author Rick Baker, P.Eng.

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Ignorance is bliss; enlightenment is bliss: the work in between is the tough part.

by Rick Baker
On Dec 11, 2018

The Thinking Behind The Tweet

For some reason, we have an old saying, "Ignorance is bliss." Obviously, that's an exaggeration...or is it?

At the other end of the spectrum, many gurus have taught, "Enlightenment is bliss." I think that may be true...however, not having reached that state I cannot say for sure.

Yes - work is challenging...it tests us, it resists our desires, and it strengthens us. 

And perhaps, as James Allen taught, perfection and work-mastery bring bliss as work-challenges vanish.

Tags:

Attitude: Creating Positive Attitude | Emotions & Feelings @ Work | Humour | Thought Tweets

May your molehills remain molehills and may your ego choose molehills over mountain climbing.

by Rick Baker
On Dec 6, 2018

The Thinking Behind The Tweet

Better to climb mountains in your mind than on the back of your donkey-ego. 

At the rate people are now listening, evolution will remove our ears in a few generations.

by Rick Baker
On Nov 29, 2018

The Thinking Behind The Tweet

If I told you once I told you a thousand times...

...use it or lose it.

[Then there's the unthinkable - Is it possible my communications are that bloody uninteresting?]

More on, falling on deaf ears..

Tags:

Communication: Improving Communication | Humour | Thought Tweets

When there's no reason or rhyme maybe it's time to change your tune.

by Rick Baker
On Nov 27, 2018

The Thinking Behind The Tweet

Human beings are biased creatures. One bias is known as the rhyme-as-reason effect.

According to Wikipedia -

"The rhyme-as-reason effect is a cognitive bias whereupon a saying or aphorism is judged as more accurate or truthful when it is rewritten to rhyme." And "For an example of the persuasive quality of the rhyme-as-reason effect, see "if it doesn't fit, you must acquit," the signature phrase used by Johnnie Cochran to gain acquittal for O.J. Simpson in Simpson's murder trial."

Consider the rhyme-as-reason bias when you:

  • create leader's messages
  • create marketing communications

With the pressing of all those buttons, the 30-Second Elevator Speech is going down.

by Rick Baker
On Nov 23, 2018

The Thinking Behind The Tweet

As you no doubt have noticed, there's been quite a bit of growth in the area of social media. This is impacting on good-old-fashioned sales work. The sales gurus are now recommending a 17 or 18 second Elevator Speech [AKA - 30-Second Commercial...or, should I say 17- or 18-Second Commercial?].

I favour shrinking the Elevator Speech to zero and, if and when the time is right to sense & catch attention, using words less canned and more natural.

Tags:

Humour | Sales | Thought Tweets

In pre-historic times people who didn't listen got eaten...now they are able to spend safe days in office cubicles.

by Rick Baker
On Nov 20, 2018

The Thinking Behind The Tweet

Could it be 21st Century predators are a forgiving lot of creatures?

Could it be Darwin was wrong?

...survival of the fittest? ... or was it survival of the most adaptable? ... or is it survival of the least able to listen?

Assuming evolution is an accurate theory - and I'm not so sure about that any more - How many generations will it take for human ears to shrink and disappear through lack of use?


Tags:

Communication: Improving Communication | Humour | Thought Tweets

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