If I was your CEO, I would...

If I was your CEO, I would:

1. Create an organization chart, clearly spelling out the key roles and activities required for success in 2013 in this industry sector.
2. Create a clear written Vision statement, describing what I want to see in 3 years...complemented by 3 personal stories to help people understand: Why (I want it this way), How (I want people to behave...facets of Character and Values), and What (things are Vital Tasks and Actions). 
3. Set Goals, with first focus on: People`s Talents, Clients' Value Propositions, Gross Margin, & Cashflow 
4. Put in place the tools that ensure the ability to Measure performance...a Performance Tracking System 
5. Interview/review all staff, starting with the people in key roles, to determine if they are: clearly keepers, quality performers, or risky investments...taking talent to task
6. Create and implement a People development Strategy: for each keeper and quality individual...with attention to role, role description, reporting, role-in-teams, self-monitoring and self-reporting...and with commitment to self-development, commitment to people & their Talents, commitment to systems (including Measures of Actions and results), commitment to self-development, and commitment to communication improvement.
7. Create and implement an Operations Improvement Strategy: defining desired Client relationships and processes; defining philosophies about Money; clarifying what Service means (and how to deliver it); clarifying what Quality means (and how to deliver it) and clarifying what Profit means (and how to earn and collect it).