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BHAGs ain’t for everyone!

Entrepreneur ThinkingGoals - SMARTACRE GoalsThinking as in Think and Grow Rich

The graph below shows the way Goals and Self-Esteem are correlated.

Moving from left to right along the curve, the key points are:

  1. When Self-esteem is low it is difficult to set goals...so Goals, if any, are weak and don’t cut it
  2. When Goals are weak and they don’t ‘test the mettle’ Self-esteem tends to suffer and drop
  3. When Self-esteem is ‘normal’ people are comfortable setting Goals [some thrive on it]
  4. When Self-esteem is ‘normal’ it tends to increase with the challenge of the Goals
  5. When Self-esteem is at a peak Goals can be challenging…they can be ’stretch’ Goals
  6. When Goals become too challenging Self-esteem starts to drop, sometimes it plummets
  7. When Goals become unrealistic Self-esteem can quickly drop below ‘normal’ levels…and stay there
  8. BHAGs ain’t for everyone!

          

Conclusion: the concepts of success-consciousness are not for everyone. For many, it is better to set short-term stretch Goals, encouraging the use of  S.M.A.R.T. goals than to use that ‘word’ BHAG.

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rick baker ·

"Dream small dreams. If you make them too big, you get overwhelmed and you don't do anything. If you make small goals and accomplish them, it gives you the confidence to go on to higher goals." John H. Johnson